Everyone has influence
Now anyone with a phone and an internet connection can earn money from brands in just a few easy steps. We are empowering the next generation of GenZ African creators, creating a new class of media entrepreneurs.
Discover the power of nanos
Nano influencers are everyday people with 250 to 5,000 followers, and they make up the majority of users on social media today. Nanos generally have deeper connections and relationships with their followers than mega celebrity personalities, and hold a higher level of trust by their followers.
Nanos have been shown to garner 3x engagement levels over celebrities, because nanos create content that is highly relevant to their followers—and conversation at this level leads to better conversions and better sales leads for brands. Influence happens everywhere, every day, and it's always on.
Because of the volume of nanos on social media, campaigns can be scaled through technology to levels never before possible. Wowzi's proprietary technology can seamlessly engage thousands of nanos at the drop of a hat, meaning unparalleled results for brands and unrivaled value for money.
Nanos are the booster rocket that helps campaigns surge and trend. But Wowzi works with all levels influencer tiers from the smallest to the very largest celebrities. The power of our platform is when we bring multiple tiers of creators together to rally around a message.
Wowzi influencer tiers
Nano
250 - 5,000
followers
Micro
5,001 - 30,000
followers
Macro
30,001 - 100,000
followers
Meta
100,001 - 500,00
followers
Mega
500,001+
followers
Welcome to the future of work
We help influencers take charge of their own creator journey through the Wowzi app. Influencers can accept job invites from their phones on the go, and dial up or down their engagement on the platform at their own pace. Between "influence" jobs and "insights" jobs offers—Wowzi influencers can effectively supplement their income when they need it. Ongoing training programs help influencers level up their skills to earn even more as they build their personal brands and deepen relationships with their followers.
Wowzi actively grooms creator talent through a rigorous onboarding and training process, so that influencers are ready and able to serve brands. This lightweight on-the-job training embodies the future of work for the gig economy, as opposed to creating lengthy, expensive credentialing. Wowzi influencers are ready to perform jobs for brands within days of becoming verified users.
It’s as easy as downloading the Wowzi app, adding personal details and smiling for the camera.
Link the social media accounts you'd like to receive jobs for. Jobs are social media platform specific.
Influencers get invited to accept jobs that have been offered on their brand "fit".
Influencers create posts based on the brief and submit it to the Wowzi team for verification.
Once approved, the influencer is free to post live at the given time or day on the specified social channel.
Wowzi moderators monitor posts and verify that the work was completed in full before payment is released.
Payments are made automatically to influencers on Mondays and Thursdays at 5pm EAT.
Wowzi is on a mission to create 1 million jobs for GenZ African creators in 2021
25,000
Kenyan influencers
10,000
Tanzanian influencers
10,000
Ugandan influencers
...with room to grow in Nigeria, Ghana & South Africa
We're always adding more and more ways to earn with Wowzi
We get it. Influencers don't want to post all the time on social media to earn—and in fact there are many ways they can support brands while they're not actively on social media.
Wowzi gives influencers the flexibility and agency to choose the different kinds of work they want to engage in on behalf of brands, development partners, and researchers. The Wowzi promise to creators is that we'll continue to design more and more ways for people earn through the app, in ways that suit their lifestyle.
Wowzi cares about creators
Wowzi is in the business of creating jobs. Our mission is to connect capacity to opportunity. Our creator platform is helping nurture a new generation of creators across emerging markets. Our work directly supports SDG 8 - to create decent work and inclusive growth.
We are transparent about our business model, which sends 80% of revenue back to creators after our commission fee paid by advertiser, development, and research clients. We are committed to creating 1 million jobs in 2021 for GenZ African creators, and have global ambitions in the near future to support many more digital economy jobs.
