According to 2019 ESOMAR global market research report, the market research sector is estimated to be around US$80 billion with the United States towering on top as the globe’s largest sector for market...

In the advent of social media, the idea of influence has been synonymous with having a large following on your social media. Having followers have been thought to mean more influence and fewer followers less...

Influencer marketing is experiencing one of the tremendous growths ever seen in decades. An empirical report from Mediakix indicates that it’s expected to reach $15 billion globally by 2022. This means that...